We crowdsource innovations, product development, R&D and customer interactions. We are not replacing anything, we just provide the wisdom of thousands of people at the cost of fraction of a internal development team. We follow the Lean Startup methodology, but from our strategic partners perspective it looks more like design thinking. We have copied some of the… Read more »
Posts Categorized: Customers
Nestholma Mentors’ Voice, part 4: Topi Järvinen. In the coming weeks we’ll showcase mentors that will be active in the Yle Media Startup Accelerator Program. We’ve already featured Will Cardwell, Antti Kosunen and Pentti Mansukoski. Check back soon to see others. Who are you? I’m a product guy. I’ve done tens of products and services in… Read more »
Nestholma Mentors’ Voice, part 3: Pentti Mansukoski. In the coming weeks we’ll showcase mentors that will be active in the Yle Media Startup Accelerator Program. We’ve already featured Will Cardwell and Antti Kosunen Check back soon to see others. Who are you? Just two or three years back I was an investment banker with Nordea. I have… Read more »
Startups almost always begin with a great idea. In the euphoria caused by the idea, the would-be entrepreneurs often feel invincible and ready to conquer the world. It feels that if we just build it, users will come – as if by a miracle. Sidney Harris has a great cartoon about wishful thinking that sometimes happens… Read more »
LinkedIn founder Reid Hoffman was talking about startups when he said that “You jump off a cliff and you assemble an airplane on the way down.” There always seems to be too little time, people, money or something else for doing all the things that seem necessary. Even though that may be the fact of life for any… Read more »
The popular wisdom tells us that entrepreneurs need to love and have passion for whatever they’re doing. While that’s certainly a great and essential underpinning for any startup, there are a couple of other ingredients needed when trying to become the next great thing.
Every year billions of dollars are wasted on producing and marketing products and services that no one wants. And every year thousands of startups fail to find customers for a product that at first seemed unique and valuable.